This project focused on creating a tea packaging design tailored for the market in Charlotte, combining local identity with a contemporary visual approach.
We developed a cohesive brand system for four distinct tea flavors, each with its own color palette and visual elements while maintaining a unified look.
We developed a cohesive brand system for four distinct tea flavors, each with its own color palette and visual elements while maintaining a unified look.
Project Overview
Project Scope
Packaging design for a tea brand based in Charlotte
Development of four distinct flavor variants with a cohesive visual system
Color, typography, and pattern exploration for brand identity
Physical mockups and final presentation of the packaging system
ROLE
Graphic Designer
Graphic Designer
TIME
3 weeks
3 weeks
TASK
Develop a packaging brand curated for Charlotte's style
Develop a packaging brand curated for Charlotte's style
TOOLS
Adobe Suite
Adobe Suite
Brand Development
Logo
Style Guide
Placement Dimensions
Patterns
Individual Mockups
Additional Mockups
